If you haven't heard of Zune, its a new and faster way to pirate (sorry), "share" personal media files.

Microsoft is to release a device similar to an iPod that it stores media files, but the new news is that it can share files wirelessly to any other Zune device. Yes, walk up to a friend with a Zune and pass artists' works back and forth freely, to keep and use as they please. If downloading wasn't enough of an obstacle for the entertainment industry, now to compete with the improved ease of file shareing in everyday places, and without hooking up extra hardware? The Zunes' screen capabilities are perfect for downloading television programs online. These programs, which can be viewed in both widescreen and pan and scan formats, are now going to be tossed around every Zune in town. Advertising plus?...ok. But will that cover the losses in consumership at home, or the pirated copies able to be burned from these devices? I think not. This "improved" technology is the latest obstacle for the illegal shareing of pirated media files. The product is currently making its unveiling on America by way of the talk show circuts. Making crime easy and mainstream.